Q. What Makes This Potato Chip Marketing System™
Special? Why Should I Choose This System Over Others?
A. If you're sick of all the irrelevant, image-based
"marketing" out there that wastes your money then THAT'S
why you should choose this system! Frankly, we are disgusted with
all the "Me-Me-Me" ineffective marketing that real estate
agents "throw" at their prospects-which usually ends up
chasing clients away…
More often than not, we run into real estate agents
who say, "I used to have a marketing system, but I decided
to give it up because it just was a waste of money."
No doubt, most so-called automated marketing systems
are filled with meaningless, ego-based postcards and ineffective
tools that are a complete waste of money…
The Potato Chip Marketing System, however, is the exception.
Our promise to you is that we will give you easy-to-use
tools and marketing materials that are proven to work. More than
that, we provide you with practical, effective training so you can
have a REAL edge in building your business.
For our Gold Expert-Builder Members, we've designed
special bonus materials and campaigns to position YOU as the expert
agent in your area. To give our Gold Expert-Builder Members an extra
edge, we've created a Learning Resource Center to deliver real-world,
practical sales and marketing tips to help you attract more qualified
prospects and convert them into profitable lifetime client relationships.
Every month we will add valuable how-to's and thought-provoking
training from some of the best industry guest experts. Our goal
is to share the latest techniques to help you take advantage of
this challenging market rather than be "victimized" by
it.
If you are tired of accepting mediocre marketing systems
and campaigns, welcome to Your New System…where marketing matters.
We hope you will make us your go-to resource for tools and techniques
to succeed in this new world of "give-to-get" marketing.
Q. Just What IS Potato Chip Marketing™?
A. Today, more than ever before, it is absolutely necessary
you understand the difference between advertising and marketing.
You may THINK you know and understand that difference. But after
working with hundreds of agents and brokers from around the world
over the past decade, Jennifer Cummings and her team have come to
realize that most people don't understand the REAL difference -
the millionaire-making difference.
Advertising creates attention and promotes an image
or brand. Marketing, however, compels someone (i.e. your prospective
client) to buy or sell with you!
TRUE marketing is THE #1 way to build your business
- especially in this market.
However, there is a crucial part to marketing effectively
that almost ALL agents and brokers have been leaving out of their
marketing campaigns. An effective marketing campaign - meaning one
that will truly appeal to your prospects - is all about THEM - not
YOU. It's all about GIVING - not TAKING. It's all about practicing
what Jennifer and her team call…Potato Chip Marketing!
Q. What is the Potato Chip Marketing System™?
A. Simply…the Potato Chip Marketing System™
automates - in "give-to-get" marketing form - the principles
described in the previous answer. Period.
Q. How Much Does the Potato Chip Marketing System™
Cost?
A. Because we know that YOUR needs are as individual
as you are, we've created three membership levels that you can choose
from based on YOUR budget and YOUR goals:
Bronze Level - $77 per month - This basic membership
level gives you all the fundamental building blocks you need to
build a stable business…Learn More [Linked to Jennifer's Membership
chart she created]
Silver Level - $97 per month - This step-up from bronze
gives you all the basic building blocks, as well as some added extras
and bonuses to give you an extra boost in your business…Learn
More [Linked to Jennifer's Membership chart she created]
Gold Expert-Builder Level -- $197 per month - This is
the full-throttle membership level that you need to position yourself
as the expert in your area and MASTER this market to give you the
ultimate edge and THRIVE…Learn More [Linked to Jennifer's Membership
chart she created]
The only added or additional costs with this system
are simply any mailing costs you might acquire (if you have us do
mailings for you through our mailing house) or if you order any
branded products - you simply pay our low-cost, competitive rates
for those products.
Q. Do You Offer a Guarantee for the Potato Chip Marketing
System™?
A. Yes! We offer a 100% Ironclad, Risk-Free, 90-Day
Guarantee!
You get 90 days to take full advantage of this program.
Listen to all the trainings, use the campaigns and materials, and
more.
At the end of the 90 days, if you don't feel that you
have received HUGE value for your money, just let us know and we
will refund every penny of your investment. Period.
Q. Is There a Contract I Have to Sign to Join the Potato
Chip Marketing System™? If So, What is the Length of the Contract?
A. There are no contracts or anything you have to sign
- ever!
Q. How Do I Make an Additional $30,000 a Year
by Spending Only $177.47?
A. By sending out ONE campaign to a targeted farm
area per month. Really…that's how you do it!
This is not the kind of service where you spend thousands
of dollars, sending out MASSIVE amounts of postcards and then praying
that someone will call. Every single campaign in this system has
a specific, predictable ROI (return on investment).
These aren't some "me-too," just listed postcards…
these are scientifically-tracked, proven-and-tested-in-the-real-world
campaigns with cutting-edge marketing copy. They've been written
by some of the best (and most expensive) copywriters in the country.
It costs $20,000 minimum to create a single postcard
campaign. Each one is targeted to generate a new client for you.
Stop guessing and start banking on some of the most powerful, effective
marketing strategies in the world today. Multi-millionaire agents
do… why not you?
Q. Can You Show Me a New Way to Advertise ALL
Of My Listings Online Year-Round For Under $50?
A. You get all of the marketing campaigns, all
of the websites with their unique, revenue-generating copy AND unlimited
property websites! Whether you have 1 listing or 1000 listings,
you get unlimited property websites with no setup fees and no extra
monthly cost. That means that you will be able to easily service
all of those new clients that will be calling you with no extra
charges. It's all pure profit.
Q. How Do I Convert Expired Listings Into Clients
In Less Than 60 Days?
A. Put them on the 8-touch Potato Chip Marketing System™
campaign specifically-designed for expired listings! Your prospects
will get a specific 8-touch layered campaign, with each step building
on the next until your prospects are absolutely SOLD on doing business
with you. All you have to do is take their call and make the appointment
to sign the paperwork!
Q. How Do I Triple My Annual Income and Double My Time
Off?
A. Quit using "spray and pray" advertising
that makes you look the same as every other REALTOR® in your
marketplace.
Use real, powerful, proven marketing strategies to differentiate
yourself from your competition and have your prospects coming to
you, begging to do business with you -- and no one but you. Create
a marketing flood that you can turn up or down depending on how
much time you want to work and how much money you want to make.
Stop wasting your time, spinning your wheels with worthless
advertisements, cold calling and door knocking strategies. Turn
yourself into a master mogul by using the most powerful marketing
strategies on the planet and watch business come to your door -
on your schedule.
Master your business instead of letting it master you!
Q. How Can I Add NEW Profits For Just .05 Cents per
Day?
A. Add an expired listing to your direct mail campaign
every day. It only takes two minutes, only costs .05 cents a day,
and it can net you an additional 7 transactions per year!
We have a precision-crafted campaigns designed
to target expired listings that are so effective you will have to
limit the number you send out - or hire more agents to take care
of the new leads.
Q. How Do I Increase My Response Rate by 37%?
A. Simply…follow-up on every lead automatically
and immediately.
Don't spend your time printing postcards, stamping direct
mail pieces, or working to pay your assistant to do our direct mail!
Get powerful, proven campaigns delivered to your prospects using
clean, tested lists. And that's what this system can provide you
- and WE even do the mailing for you!
Click a couple of buttons and your prospects will start
receiving the step-by-step campaigns that have already made our
clients hundreds of thousands of dollars. All with just the touch
of a button. The fortune is in the follow-up, but not just ANY follow-up.
You don't have to write it, lick the stamps or mail
anything EVER. Really. But only as long as the Beta Testing program
is open. After it is full, you'll have to pay through the nose like
everyone else.
Q. How Can I Predict My Yearly Income BETTER
With This Potato Chip Marketing System™?
A. The income of ANY business can be determined
by the number of people in your database, the type of lead they
are, and the frequency that you're in touch with them… AND
how effectively and consistently your marketing campaigns are at
reaching them and compelling them to do business with you.
This is the opposite of "spray and pray" advertising,
and, speaking of praying, this system is what the advertisers hope
you never find out. Of course the marketing that we do is far more
complicated, it takes time to create these campaigns, to track them
and tweak them, and then track the changes until we have the most
powerful campaigns hitting the marketplace with your name on it.
You'll know that ever dollar you spend going out will
have a predicable return on investment. No more guessing, wondering
how you are going to make your bills this month, no more frantic
scrambling to drum up more business. Now you will be able to get
in the driver's seat and do business like the top agents all over
the world. Being calm, powerful - and in charge.
Q. Why Do Other Agents Make More Money Than I Do?
A. Powerful, consistent marketing is the secret to the
success of ANY business.
Up until now, only the million-dollar earners could
afford to get access to Jennifer Cummings and her powerful Potato
Chip Marketing™ strategies. But now, through this new program
- and especially with the BETA testing program - this is the jumpstart
that you've been waiting for.
There IS a secret to success…and the rich agents
do have it. But now you can, too!
Q. I Keep Losing Leads Because I Just Don't Have
the Time Needed to Follow-Up With All Of Them.
How Can I Make This An Easier Task?
A. Automate it.
But not with the typical postcards and magnets that
are such a turn-off to 99% of homeowners. You've got to stay in
touch without being a pest. Let the client come to you and request
more information. Needy is creepy.
Put these Potato Chip Marketing System™ strategies
to work for you and you will have your prospects coming to you -
eating out of your hand.
And what's even better is that you don't even have to
have a marketing department dedicated to keeping in touch with your
prospects. (Or stay up all night and bribe your teenager's friends
to lick stamps and stuff envelopes all night for some pizza…)
We know it's not easy to stay in touch with leads. Sure
- anyone can mail one card once in awhile, but how many agents do
you know who truly have their leads on a consistent follow-up plan?
Now you will look like you have you have a full-time marketing department
working around the clock… and you'll never have to lift a finger.
Well, maybe one finger, to click the "OK - SEND" button
on your computer. But you'll sleep like a baby while your marketing
campaigns run 24/7.
Let the other agents work harder. You can afford to
work smarter… IF you sign up now! This beta program will go
FAST.
Q. Is There an Easier Way to Capture the FSBO
Market In Less Than 60 Days?
A. All you need to do is apply our proven 8-touch
FSBO campaign to every FSBO you come across.
Consistency is the key to success! Chances of converting
the FSBO in 60 days increase substantially when you are simply CONSISTENT
with them! And offer them information-without-obligation…that's
what the Potato Chip Marketing pieces give YOU to give THEM.
Q. Custom Websites are Expensive and Always Have Hefty
Setup Fees. What Makes the Potato Chip Marketing System™ Websites
Different?
A. As a Gold Expert-Builder member of the Potato Chip
Marketing System™ you can have as many websites instantly setup
as you like. It will look like you have an entire IT department
devoted to each client. And here's the WILD part - those unlimited
websites are all just part of your monthly membership investment.
No added costs.
Your sellers will be so blown away by how fast and effective
your marketing is on their behalf that they won't be able to stop
talking about you to their family and friends! And, you know as
well as I do - that's just like money in your pocket…word-of-mouth
referrals are the most effective (and cheapest!) marketing system
out there!
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